Deadline for work: Passed
Pop My Mind alongside One Drinks challenge you to create colourful and uplifting work in response to their new range of organic, botanically infused spring waters!
Inspired by One’s connections with Africa and other communities around the world, Origins blends adventurous botanicals with popular flavours. 100% natural and with no added sugar or sweeteners (and less than 1g of sugar per bottle), it’s good for you and those in need of clean water – that’s because every bottle helps to fund life-changing water projects.
Where possible we will send sample packs of the drinks out to participating artists, so not only can you respond to the origins of the botanical ingredients but also to the smell, taste, appearance and sensation of these drinks.
One would also love artists to consider how these drinks are organic and low in sugar as this is another part of what makes this new range or drinks special.
Selected artworks will be chosen by One's team to be licensed either digitally (including to their thousands of social media followers) or for promotional printed materials.
What are One looking for? "Elements we are particularly looking for are colourful images to bring the brand and product to life (no black and white). Ideally we don't want anything too abstract so the messaging is very clear!"
Additional resources :
The One Brand story in 60 seconds - https://www.youtube.com/watch?v=BjGULzJxV9U
Link to One drinks ranges - http://www.onedifference.org/en_UK/our-drinks/